Edward Bernays, known as the 'Father of Public Relations,' was an influential figure in shaping the field of PR. He pioneered the use of psychological techniques to manipulate public opinion and is credited with popularizing the concept of propaganda.
Ivy Lee was a prominent PR practitioner and is considered one of the founders of modern PR. He emphasized open and transparent communication between organizations and the public and is known for his work with major corporations during the early 20th century.
Doris Fleischman was a trailblazing PR professional and feminist. She played a crucial role in the development of public relations strategies and techniques, working alongside her husband Edward Bernays and advocating for women's rights within the industry.
Arthur W. Page was a renowned PR executive and served as the vice president of AT&T. He is known for his commitment to corporate transparency, ethical communication, and the belief that public relations should serve the public interest.
Betsy Plank was a leading figure in the PR industry and a dedicated advocate for the advancement of women in the profession. She played a key role in establishing PR as a respected field and served as the first female president of the Public Relations Society of America (PRSA).
Harold Burson co-founded Burson-Marsteller, one of the world's largest PR agencies. He revolutionized crisis management strategies and was a pioneer in integrating PR and advertising to provide comprehensive communication solutions to clients.
Inez Kaiser was the first African American woman to own a PR agency in the United States. She broke barriers in the industry and championed diversity and inclusion throughout her career, leaving a lasting impact on the field of public relations.
Daniel J. Edelman founded Edelman, which has become one of the world's largest PR firms. He was known for his innovative approaches to PR and building long-term relationships with clients, focusing on the importance of trust and credibility.
Anne Gregory is a renowned PR academic and author, recognized for her contributions to the development of ethical PR practices. She has advocated for responsible communication and played a significant role in advancing PR education worldwide.
Richard Edelman succeeded his father as the CEO of Edelman and has continued to expand the company's global influence. He is a prominent thought leader in the PR industry, known for his insights on the evolving nature of communication and trust in the digital age.